Discover how Gen Z is shaping the real estate market in the 50th episode of the Texas Real Estate and Finance Podcast. Join host Mike Mills as he welcomes Gen Z expert Ally Carty to explore the significance of social media presence for loan officers and realtors targeting Gen Z buyers. Learn effective strategies to engage this audience through Instagram stories, surveys, and TikTok, while addressing the importance of financial literacy and educating young individuals about the mortgage industry. Gain valuable insights into the current state of the real estate market and the role of technology in the decision-making process of younger buyers.
Keywords: Gen Z, real estate market, social media presence, loan officers, realtors, Instagram stories, surveys, TikTok, financial literacy, mortgage industry, technology, younger buyers.